ATM media is a much under used marketing channel – First Data ( The Case for ATM Advertising) Market Insight, 2008.
Over 48 Million people nationwide use self service financial distribution systems- Paga, Nigeria
ATM transactions annually grew from 14.5 Million in 2006 to over 500 Million as at Dec 2009.
As CBN review interchange and transaction fees. ATM advertising is opening up as potential new revenue stream
ATM still represent the largest investment by banks in self service financial distribution hence obvious need to generate as high a return from this investment as possible – First Data, Market Insight, 2008.
• Our offering aims to provide ads on your Automatic Teller Machines (ATMs) facility to promote and facilitate brand and product/service awareness for select clientele(s).